Revenue Management
Tech Thursday: 10 Innovative Ways CRMs Drive Group ROI
Within one hotel, customer data is often housed in many systems across sales, the front desk, restaurants, and catering and event teams. Many of these systems do not communicate with each other, and as a result, useful customer data remains disconnected. So current and prospective group customers experience delays and frustrations, and hotel managers miss…
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10 Hotel Revenue Management Books to Take RevPAR & Occupancy to New Levels
It might seem like the best hotel revenue managers have an innate ability to boost occupancy and revenue. They can effortlessly predict revenue, adjust rates, and manage occupancy. There’s no crystal ball involved ” and a few hotel revenue management books can help you get to their level. These 10 recommended hotel revenue books cover…
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The 5 Most Common Mistakes in Hotel Revenue Management
Whether you’re just starting out, or you consider yourself an expert in revenue management we can always find new ways to grow and improve. Take a minute to evaluate your strategy and be sure to avoid these 5 common revenue management mistakes. 1. A Strategy That’s Too Restrictive Sometimes multi-night demand just isn’t there. Test different…
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